rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Segmentación de mercados
    sub title: aspectos estratégicos y metodológicos
  name:
    name part: Picón Prado, Eduardo.
    role:
      role term: creator
  name:
    name part: Varela Mallou, Jesús.
  name:
    name part: Lévy Mangín, Jean-Pierre.
  type of resource: text
  genre: bibliography
  origin info:
    place:
      place term: sp#
    place:
      place term: Madrid
    publisher: Pearson Educación
    date issued: c2004
    date issued: 2004
    issuance: monographic
  language:
    language term: spa
  physical description:
    extent: xiv, 150 p. : il. ; 25 cm.
  target audience: general
  note: Eduardo Picón Prado, Jesús Varela Mallou, Jean-Pierre Lévy Mangín.
  note: Incluye referencias bibliográficas (p. 131-144) e índices temático y onomástico.
  subject:
    topic: Marketing
  subject:
    topic: Segmentación del mercado.
  classification: 658.802
  identifier: 8420543233
  record info:
    record creation date: 060303
    record change date: 20240229123130.0
    record identifier: EAD.ead000308