Cita APA

Jolson, M. A. (1978). Marketing management: Integrated text, readings, and cases. Macmillan Publishing Company.

Citación estilo Chicago

Jolson, Marvin A. Marketing Management: Integrated Text, Readings, and Cases. New York: Macmillan Publishing Company, 1978.

Cita MLA

Jolson, Marvin A. Marketing Management: Integrated Text, Readings, and Cases. New York: Macmillan Publishing Company, 1978.