Dichter, E. (1964). Handbook of consumer motivations: The psychology of the world of objects. McGraw-Hill.
Citación estilo ChicagoDichter, Ernest. Handbook of Consumer Motivations: The Psychology of the World of Objects. New York: McGraw-Hill, 1964.
Cita MLADichter, Ernest. Handbook of Consumer Motivations: The Psychology of the World of Objects. New York: McGraw-Hill, 1964.
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