Cita APA

Buskirk, R. H. (1961). Principles of marketing: The management view. Holt, Rinehart and Winston.

Citación estilo Chicago

Buskirk, Richard Hobart. Principles of Marketing: The Management View. New York: Holt, Rinehart and Winston, 1961.

Cita MLA

Buskirk, Richard Hobart. Principles of Marketing: The Management View. New York: Holt, Rinehart and Winston, 1961.