Exploring the new marketing : study guide, selected readings, case incidents, and other exercises /
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| Autor Principal: | |
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| Otros Autores: | |
| Formato: | Libro |
| Idioma: | English |
| Publicado: |
New York :
Macmillan Publishing Company,
c1976.
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| Materias: | |
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| LEADER | 00620nam a22001575 4500 | ||
|---|---|---|---|
| 001 | EAD.ead002797 | ||
| 008 | 080718s1976####enk###########000#0#eng#d | ||
| 005 | 20160318134742.0 | ||
| 245 | 1 | 0 | |a Exploring the new marketing : |b study guide, selected readings, case incidents, and other exercises / |c Robert M. Fulmer, Roger A. Strang. |
| 260 | |a New York : |b Macmillan Publishing Company, |c c1976. | ||
| 300 | |a x, 220 p. ; |c 26 cm. | ||
| 100 | 1 | |a Fulmer, Robert M. |9 107924 | |
| 700 | 1 | |a Strang, Roger A. |9 107925 | |
| 082 | 0 | 4 | |a 658.83 |2 21 |
| 650 | 7 | |a Marketing. |2 isoc |9 031612 | |
| 859 | |a AR-BaBDC |b BIB. ADMINISTRACION - Libros |h 658.83 |i F957-1 |p b01116 | ||