Personal influence ; the part played by people in the flow of mass communications /
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| Autor Principal: | |
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| Formato: | Libro |
| Idioma: | English |
| Publicado: |
New York :
Free Press,
[1955]
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| Series: | Foundations of communications research
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| Materias: | |
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| LEADER | 01180nam a22002771 4500 | ||
|---|---|---|---|
| 001 | EEO.eeo002861 | ||
| 008 | 721213s1955####nyu####g#b####000#0#eng## | ||
| 005 | 20170810123925.0 | ||
| 245 | 1 | 0 | |a Personal influence ; |b the part played by people in the flow of mass communications / |c by Elihu Katz and Paul F. Lazarsfeld. With a foreword by Elmo Roper. |
| 260 | |a New York : |b Free Press, |c [1955] | ||
| 300 | |a xx, 400 p. ; |c 22 cm. | ||
| 490 | 0 | |a Foundations of communications research | |
| 500 | |a "A report of the Bureau of Applied Social Research, Columbia University." | ||
| 504 | |a Bibliografía: p. 381-393. | ||
| 100 | 1 | |a Katz, Elihu, |d 1926- |9 272996 | |
| 700 | 1 | |a Lazarsfeld, Paul F.., |d 1901-1976. |9 272997 | |
| 710 | 2 | |a Columbia University. |b Bureau of Applied Social Research. |9 272998 | |
| 830 | 0 | |a Foundations of communications research | |
| 650 | 7 | |a Comunicación de masas. |2 Isoc |9 273000 | |
| 650 | 7 | |a Influencia social. |2 Isoc |9 169514 | |
| 650 | 7 | |a Métodos de investigación. |2 mpirdes |9 250268 | |
| 650 | 7 | |a Liderazgo. |2 mpirdes |9 062089 | |
| 010 | |a 55007334 | ||
| 040 | |a DLC |c DLC |d DLC | ||
| 050 | 0 | 0 | |a HM261 |b .K27 |
| 859 | |a AR-BaUEB |b BIB. ECONOMIA - General |h 305 |i K159 |p e03164 | ||