Strategic marketing for nonprofit organizations /
Guardado en:
| Autor Principal: | |
|---|---|
| Otros Autores: | |
| Formato: | Libro |
| Idioma: | English |
| Publicado: |
Upper Saddle River, N.J. :
Prentice Hall,
c1996.
|
| Edición: | 5th ed. |
| Materias: | |
| Etiquetas: |
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| LEADER | 00854pam a22002535a 4500 | ||
|---|---|---|---|
| 001 | EAD.ead001040 | ||
| 008 | 950825s1996####njua#####b####001#0#eng## | ||
| 005 | 20071017123745.0 | ||
| 245 | 1 | 0 | |a Strategic marketing for nonprofit organizations / |c Philip Kotler, Alan R. Andreasen. |
| 250 | |a 5th ed. | ||
| 260 | |a Upper Saddle River, N.J. : |b Prentice Hall, |c c1996. | ||
| 300 | |a vii, 632 p. : |b il. ; |c 25 cm. | ||
| 504 | |a Incluye referencias bibliográficas e índices. | ||
| 020 | |a 0132325470 | ||
| 100 | 1 | |a Kotler, Philip. | |
| 700 | 1 | |a Andreasen, Alan R., |d 1934- | |
| 082 | 0 | 0 | |a 658.8 |2 20 |
| 082 | 0 | 4 | |a 658.1148 |2 21 |
| 650 | 7 | |a Empresas sin fines de lucro. |2 unbist | |
| 650 | 7 | |a Marketing. |2 isoc | |
| 010 | |a 95040725 | ||
| 040 | |a DLC |c DLC |d DLC | ||
| 050 | 0 | 0 | |a HF5415 |b .K6312 1996 |
| 859 | |a AR-BaBDC |b BIB. ADMINISTRACION - Libros |h 658.1148 |i K848a5 |p b04459 | ||